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Print Ads

Print ads will always have multiple advantages over digital mediums, particularly in regards to respectability and trust., With a clearly defined target audience, and high engagement rates, print drives online search. The key to good print is easy: Keep it simple,  and highlight the benefits.

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Defined target audience

A good return on investment requires the ability to target readers effectively. Print ads allow just that, you can reach your target audience by displaying your ad in a relevant magazine.

Drives online search

According to scientists, consumers are most likely to start an online search after viewing an effective magazine ad.

High engagement rates

Consumers have become the ultimate multi-taskers, able to email whilst watching television. Print content however, really captures the attention and focus of the modern consumer.

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Print Ads... it's all about Quality

Designing  great print deliverables is a creative process that many appreciate. However, an aspect often overlooked is how the brand goes from screen to the page. The task of converting a digital image into a physical copy via digital or offset printing is filled with challenges and hurdles.

Both types of printing produce print outcomes  that are extremely high in quality. The key factors that make clients choose one over the other is typically the volume of the print project and niche project requirements.

We can help with designing in this space wisely. There are many standard sizes such as letters, posters, business cards, flyers and much more. Printing can be customised for specific needs to attract your clients attention and connection through size, quantity, texture, thickness, shape, composition, colour, typography and it’s only limited to your imagination.

 

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Digital Print Ads

What are the Advantages of Digital Printing:

  • • Setup costs are lower for short runs
  • • Print only the amount you need, when you need it
  • • Lower minimum quantities (as low as 1, 20 or 50 pieces)
  • • Variable data capability (names, addresses, codes or numbering can be done easily)
  • • Improved technology has made digital quality acceptable for more uses
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Offset Print Ads

What are the Advantages of Offset Printing:

  • • Large quantities can be printed cost effectively  (500 – 1000 + pieces)
  • • The more you print, the cheaper the price per piece
  • • A large variety of paper types with custom finishes can be used
  • • Special custom inks such as metallic and Pantone colours are available
  • • Highest possible printing quality, with greater detail and colour fidelity
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