Petway Petcare has been a long standing client of Media Booth for over 6 years, and being roughly 5 years since we last built a website for them, it was time to take Petway to a new level. With complicated pricing structures for multi tier users and the additional functionality to allow one tier to checkout with just a purchase order and no freight costs, our team got to work.
First we developed concepts of the new website in a layered Photoshop (PSD) file. We took time to listen to our client’s needs and find the perfect design for the new website. This design was optimised extensively to ensure the best user experience. Next our team moved onto coding the PSD, here using our latest bootstrap framework and optimising the build in WordPress.
Next was not only importing all the products, but making many changes to categorisation and layout. Our team also imported over 5 years of orders, customer data and information into the new website. This meant that previous customers could login and order as they would on the old website without the need for resetting passwords etc. Minimising any negative customer experience during the transition from old website to new website.
Our goal with Petway Petcare was to ensure rapid speed and a seamless user experience on our New Ultra Fast WordPress Website, here are the loading stats.
Load time (Sydney based test): 1.1 Seconds
Largest Contentful Paint (LCP): 812ms (milliseconds)
Cumulative Layout Shift (CLS): 0