Google Web Stories, What Are They?

You may not have heard of Google’s new plugin, aptly named Web Stories for WordPress, but Google has just released a new WordPress plugin for your web stories. [Sources: 0, 12]

Two years ago, AMP technology, supported by Google, released a new format for stories on the Web. Formerly known as “AMP Stories,” Google has released Accelerated Mobile Page (AMp) technology called Web Story, which offers the same level of performance as a traditional web story, but in a smaller format and with a much smaller page count. [Sources: 2, 16]

In 2018, Google included these stories in the AMP specification, which allows publishers to use the format of the web story for their storytelling online. In May 2017, Google renamed AMp Stories Web Stories to strengthen its relationship with publishers and possibly extend its use to all publishers. [Sources: 14]

If your site is suitable for Google Web Stories, it must comply with Google’s News Content Guidelines, which cover the Google News, Google Search and Google Analytics Content Guidelines. The site should adapt its content policies to the eligible GoogleWeb Stories (closely linked to the Google Publisher’s Help Center). This section covers all of these guidelines, so you can decide if Google Web Stories is worth your time. [Sources: 0, 1, 15]

To start creating web stories, you must first download and install The Google Web Stories plugin for WordPress. Now that you have successfully installed the plugin, it is time for you to learn how to create a web story. Then we will show you step by step how to use GoogleWeb Stories in WordPress with just a few simple steps. [Sources: 4, 6, 8]

Although Google Web Stories is a WordPress plugin, your site must have been created with WordPress if you want to take advantage of WordPress. Fortunately, the GoogleWeb Stories plugin for WordPress allows you to add images to your media library. It not only allows you to add images, but also to include gifs and videos. Likewise, it allows to create and publish stories on behalf of a website, and it works in the same way as the other plugins. [Sources: 6, 7, 8]

For social media stories, web stories allow you to include images, videos, photos and other content that you can share on Facebook, Twitter, Instagram, Pinterest, YouTube, Google + and many other social networks. [Sources: 6]

Since WordPress already supplies a third of the Internet, you can bet that WordPress can create a Google Web Story. Any website can use Google’s new social media Stories feature, such as Facebook, Twitter, Instagram, Pinterest, YouTube, Google + and many more. [Sources: 3]

That being said, let’s see how you can find Google Web Stories in your queue results. As we’ve said before, web stories on Google help you post stories and place them in search results as well as Google’s social media stories. They even help to improve your ranking in search, which makes them a great way to improve WordPress traffic. Google searches for content – rich web stories because users benefit from improved search results. [Sources: 6, 7, 9, 11]

Just like social media stories, the Google Web Stories plugin allows you to start with a canvas or just a page, just like a social media story. Web Stories give you access to the stories you already know on Facebook, but they allow you to share interactive and visual content with your audience in a way that is easy to understand. They resemble stories you see on Instagram and Facebook by sharing them with the world. Google Web Stories are allowed to share videos, photos and videos. [Sources: 2, 5, 8, 16]

Once you have set up your web stories and your content meets the criteria for Google search, it can be displayed on Google in a variety of ways. Finally, after Google publishes and verifies your stories, your web stories will be displayed on various channels, including Facebook, Twitter, YouTube, Google + and other social media sites. If you meet certain criteria, you can be ranked in Google +, and the separate URL of your Google web story helps you integrate into best SEO practice. [Sources: 8, 10, 13]

The URL format of your web stories is automatically managed by the Google Web Stories plugin for WordPress. There is currently no category or tag solution for web stories, but WebStories will put your stories in front of the URL. [Sources: 0, 6]

After successful installation and activation, you can create your first web story using the Google Web Stories plugin. You can also add structured data to your web story to help Google understand it better. [Sources: 6, 10]

Just like I said, the Google Web Stories plugin for WordPress allows you to include affiliate links in your web stories. Normally, the metadata for your story is automatically included in the story, but you can edit it as you like. Another way to monetize your GoogleWeb Stories is to include an affiliate link in the story or sponsor your content. [Sources: 8, 14]

The really great thing about Google Web Stories is that you can create clickable Call-to-Action (CTA) links to control traffic to your post or page, where you can drop click tables and calls from your audience if you want more traffic. Use more visual media, ask leading questions, add calls for action to get answers, and use affiliate links in your GoogleWeb Stories to direct traffic to your posts and pages. [Sources: 0, 2]

Sources:

[0]: https://www.wpzoom.com/news/google-web-stories-wordpress-review/

[1]: https://www.techguruseo.com/google-web-stories-wordpress-plugin/

[2]: https://www.everydayshessparkling.com/google-web-stories-for-wordpress/

[3]: https://www.greengeeks.com/tutorials/article/google-web-stories-wordpress/

[4]: https://wplift.com/google-web-stories-wordpress

[5]: https://writtenbysadia.com/google-web-stories/

[6]: https://digitalmarketingtipsy.com/wordpress/google-web-stories-plugin-for-wordpress/

[7]: https://wearesuperb.com/introducing-google-web-stories/

[8]: https://mywplife.com/wordpress-plugins/google-web-stories-plugin-for-wordpress/

[9]: https://www.elegantthemes.com/blog/wordpress/google-web-stories-wordpress-plugin-overview-and-review

[10]: https://www.premiumleads.com/en/blog/seo/google-web-stories-benefits-guidelines-and-how-to-enable-them/